Internet Marketing Agency providing business Internet Marketing strategies
By Internet Marketing Experts
Geographic Marketing is the key to making your business stand out to local consumers, but are you taking advantage of these great business marketing tools? Are your stores dependent upon the local geography for your revenue? If you’re not using the full power of Geographic Marketing as an additional business marketing tool to reach local consumers, then you are missing out on a significant local business marketing opportunity.
Considering that local business listings show up on the first page of search results, in mobile searches, and in mobile applications, this is a local business marketing tool you don’t want to ignore.
The only way local listings show up in these various search results is if you have managed your listings by entering your business marketing information for each store. If you’re wondering how to enter your local business marketing information, it begins by claiming your listing and seize the management of each store’s local business listing.
By no means should you think the geographic marketing process starts and ends with Google. There are multiple search engines, social communities, 411 websites, GPS websites and various other business directories that are accessed by consumers and mobile application developers and provide business information for a specified search area (latitude and longitude or street address).
It is equally important to keep in mind that geographic marketing is not a one-time process. You have to manage these listings by updating your store’s local business marketing information including keywords, photos, videos, coupons, and events on a regular basis. Local listings are an interactive geographic marketing tool that can be accessed and managed 24x7x365.
If you’re wondering what I mean by “interactive” geographic marketing tools, keep in mind that consumers get to post their ratings and reviews about your store, your business, products, or services. As a corporate multi-location business, it is important to get satisfied customers to post their feedback in order to negate any negative reviews. If you do get negative reviews, there is a process that allows you to dispute them either as a rebuttal, an apology, or an acknowledgement. This process adds a new layer of public relations at the local business marketing level which large multi-location corporations are unfamiliar.
Let’s take a look at the five reasons why you probably want to outsource your geographic marketing services to a company with experience and expertise who can manage this for your company across multiple local listing websites.
1. You Have a Business Marketing Need for Revenue
You have to manage these listings by updating your:
- keywords,
- description and general text copy,
- photos (products, services, company),
- videos (tv commercials and others),
- coupons (discounts, offers), and
- events (promotions)
…..on a monthly basis! And don’t stop at Google, keep going to Yahoo, Bing, Yelp, Local.com, Citysearch, Mapquest and many others that are quickly becoming consumer favorites.
2. You Have a Public Relations Need
Consumers have the ability to post their experience with your store, your business, products, or services to these local business listings. While it never requires a request for a customer to post a negative review, it is a smart local business marketing strategy to consider how you plan on asking satisfied customers to post positive ratings and reviews.
Reviews have a quantitative component to them and thus are open to search engines using them as another data point in the future to rank your website. Anyone posting a review can indicate one star (negative) to five stars (positive). From a geographic marketing standpoint, it is important to push for as many positive reviews as possible.
What do you do with negative reviews? You have to do something! You cannot let them sit in your local business listing on multiple websites for customers to interpret. Your options include: dispute, rebuttal, or apologize and you need an experienced local business marketing specialist to handle these responses on an individual basis.
Keep in mind that customer reviews are syndicated around the web from one local business listings website to another.
3. You Have a Security Need
Your local business listing is a free geographic marketing service provided by a variety of local business listings websites, search engines, social communities, 411 websites, business directories and more. So, what should you as a business expect for free? Probably not much, and that includes the level of security around these local business listings. The reality is that someone can hijack your listing and manage the listing either against you or in their favor. In order to avoid a local business listing hijacking you will need to ensure that you claim your listing at multiple local listing websites.
While claiming your listing is a good starting point to your geographic marketing process, you also have to consider how you will monitor duplicate listings that enter into the information system and need to be continually claimed and monitored.
4. You Have a Data Accuracy Need
Geographic marketing information about your stores on the internet comes from multiple sources and from sources over many years of selling data. We have seen many situations where business names vary, phone numbers are inaccurate, addresses and map markers showing the actual location (latitude and longitude) are not correct, and the list goes on.
Once again, this is not something that stops at Google, but needs to be reviewed, monitored, and managed at multiple local listing websites in order to ensure customers have access to the most accurate business marketing information possible. You do not want to miss mobile application developers either, as they decide randomly whose database they will use.
5. You Have a Time Resource Need
Hopefully you have learned from our discussions here that the time needed to claim, update, monitor, and manage your local listings at multiple local listings website is significant . Since the geographic marketing process does not end with your work being completed one time, it becomes a regular monthly process that has to be managed by a local business marketing expert.
Furthermore, this process is in no way entirely automated and requires experienced local business marketing labor resources in order to make decisions. For example, you are required to ensure business marketing information consistency across multiple local listing websites; analyze monthly local listing analytics to take actionable changes to your listing at multiple local listing websites; respond to consumer reviews at their origin since consumer reviews are syndicated across many different local listing websites; and more – the list goes on and on.
Ultimately, a large corporation will not have the time resources to manage the geographic marketing process effectively, and the support of experienced Internet business marketing professionals will be required.
Certainly your time resources are limited and Geographic Marketing Solutions for multi-location companies are provided by Smartfinds Internet Marketing. Let the experts of over 17 years Internet marketing experience help you use this local business marketing tool properly through monthly management marketing services and broadcast data services for mass business data distribution.
Smartfinds Internet Marketing
330 East Maple Road, Suite 503
Birmingham, MI 48009
Tel: (866) 501-5758
Fax: (866) 501-5758
By Internet Marketing Experts
Geographic marketing has become increasingly more important in recent years for businesses seeking to grow their local consumer base. You may have noticed that a Google search result also shows the local map on the right side, and the local listings (aka as Google Places at Google) are part of the organic search results. If you follow the evolution of local business listings on search engines since 2007 you will find that this geographic marketing tool is invaluable to any local business marketing strategy.
The disappointing issue is that most businesses have not tapped into their listing as a local business marketing tool. For businesses that have engaged, they are only looking at Google without regard to other websites that consumers visit. For instance Yelp is a significant source for many consumers over Google.
While the industry is 3 years ahead of businesses, the businesses that are dependent upon the local geography for their revenue are unclear that they can actively manage these listings through a geographic marketing service instead of watching them passively.
All Businesses Can Take Advantage of Local Business Marketing Tools
First of all, a local business is not a small business. While we have discussed this in more detail, we have to keep in mind that national chains with local presence are also dependent upon the local geography for their revenue. So, it doesn’t make a difference if you’re as large as a Home Depot store or as small as a local restaurant, geographic marketing will benefit any size business as long as you can claim the store listing related to a specific state or city that is related to a certain latitude and longitude.
Secondly, the fact that local listings are included in organic Google search results is a telling sign that this is related to both Business-To-Business (B2B) as well as Business-To-Consumer (B2C) models. If you think that B2B won’t have its customer posting ratings and reviews, then you are in for a surprise. B2B businesses that seek revenue from the local economy should equally be tapping into geographic marketing tools like a B2C business.
Customers Decide To Do Business Based On Search Results
Google search results not only display regular organic search results, but they also include local business listings (and the associated business marketing information) that are relevant to the requested search or are located near a specified city, street address, or latitude and longitude. Local listings are showing up above fold and tend to show more results than the organic website results.
Local business listing results are also interesting in that they show quite a bit of business marketing information to a local customer or consumer. Of course the basic information like business name, address, phone number, telephone number, website link and location on the map is pretty standard. If a business has offers, videos, photos are provided as a link. The number of customer reviews and the average star rating is also prominent to the person searching. Translated, this means the local customer or consumer can quickly see from the business marketing information provided if they want to even click on your local business listings or call you.
Geographic Marketing Optimization Becomes Important
Businesses now have two geographic marketing tools that need optimization: their website and their local business listings. Since the local business listing is effectively the interactive yellow pages of the 21st century, businesses need to stop passively watching and actively engaging with their local business listing by implementing appropriate business marketing tools and information.
It is important to remember that mass production data submission services are only a small part of the overall marketing strategy. You now have to look into more details like regular changes to photos, videos, offers, discounts, promotions, events to keep the local customer engaged and willing to click on your listing.
Part of any effective geographic marketing process requires that you first claim your local business listings, followed by their initial update. Once this is complete, you then have to consider monitoring and managing the local business listing just like your website.
You will find that local business listings can actually be a website, but it is probably better to use them as supporting business marketing tool to your primary website. In order for you to show up in the search results, you have to be sure the local business listing has all the right information about your business, products and services.
That is then followed by adding local business marketing information including photos, videos, coupons, offers, discounts, events and other information that will help the local customer decide to do business with you.
Managing your geographic marketing tools also includes managing customer reviews and engaging with them not only to secure positive reviews from satisfied customers, but to ensure positive public relations with any customers that are less than satisfied.
Finally, the geographic marketing optimization process includes watching the local business listing analytics (separate from your website) and making decisions about how to tweak your listing.
…and did we mention this goes well beyond Google? A variety of other websites are included such as Bing, Yahoo, Yelp, Local.com, Merchant Circle, Citysearch, Map Quest and many others that include search engines, social communities, 411 websites, GPS websites, and business directories.
Outsourcing Your Geographic Marketing Process
There are generally two types of companies that provide geographic marketing services. The first are those that provide “data” only services, which really doesn’t help you much since they don’t get involved in the claiming process. The second provides geographic marketing services, but be careful here since some of them are not well staffed to do anything beyond Google.
Seeking assistance for geographic marketing services is no different than seeking professional help for your website’s search engine optimization. You will not only need to have professional help in the optimization of your local business listings, but you will also need someone to monitor for duplicate listings, customer reviews, updating your marketing information, and analyzing the analytics.
Certainly your time resources are limited and Geographic Marketing Solutions for multi-location companies are provided by Smartfinds Internet Marketing. Let the experts of over 17 years Internet marketing experience help you use this local business marketing tool properly through monthly management marketing services and broadcast data services for mass business data distribution.
Smartfinds Internet Marketing
330 East Maple Road, Suite 503
Birmingham, MI 48009
Tel: (866) 501-5758
Fax: (866) 501-57587
By Internet Marketing Experts
Geographic marketing is a uniquely effective opportunity for business marketing teams to fully optimize their local business listings online. Many businesses have gone down the path of claiming their local business listings, but we have seen two distinct problems. The first is that while the local business listings have been claimed, they are only claimed at Google Places. That doesn’t necessarily benefit the overall geographic marketing process on the web, which we will discuss further.
Let’s discuss briefly why there is more to geographic marketing than Google Places. You will find that there this is a closed loop circle that begins with customer using Google Places to search for a business, product or service. Once they have experienced doing business with you, they go to other websites to post their review about your business, product, or service. The other websites then push these reviews into your Google local listing for future customers to see. You can see this requires that you manage your business marketing tools and local listing at other websites.
The other is that no other local business marketing tools associated with the listing have been utilized. Geographic marketing is a multi-faceted operation, and requires updating and using many different local business marketing tools online. For example, for many business listings, we find no coupons updated, no customer reviews disputed, no events, no videos, and no photos. Essentially the listing was claimed, but from a geographic marketing standpoint, it is not being used for local business marketing purposes or to support reputation management problems.
Undoubtedly, businesses that are interested in creating a geographic marketing strategy have claimed their local business listings, but have found that their time resources are limited in order to manage the business marketing tools and listings at Google Places let alone managing the local listings at many other websites, searches engines, social communities, 411 websites, GPS websites and general business directories.
This doesn’t include the frustration they may have encountered in the claiming process that could have led to an anxiety to do anything further with the listings or their geographic marketing strategy. Changes we have see with Google Places and Bing Local during 2011 would scare anyone from spending anymore time with this process.
Here are a few items to consider when creating a geographic marketing strategy that includes multiple local business listing websites, search engines, social communities, 411 websites, and GPS websites:
- Claim your local business listing at more than just Google Places
- Updating your business listing with local business marketing materials (coupons, offers, events, discounts, promotions, events, photos, videos, map marker location, business information, and much more)
- Removing or Claiming duplicate listings
- Responding to existing customer reviews (particularly negative ones, but you can also thank positive reviews too)
- Securing positive customer reviews from satisfied customers
- Monitoring your local listing for new duplicates and customer reviews
- Managing your local listing with online business marketing tools like local listing analytics and tweaking your local listing monthly with new business marketing information.
There is of course another reason to stay on top of geographic marketing tools like local listings besides the consumer reviews. Local business listings show up not only in web searches, but also in mobile searches, mobile applications, and some GPS applications (for searches based on a specific area, latitude, or longitude.) Thus, mobile application developers decide which database they will use for their mobile application. If a business only concentrates on Google Places, but the mobile application developer uses another website, then you would be missing out on potential business despite your geographic marketing efforts.
You see, when it comes to successfully implementing geographic marketing strategies, local business listings are the interactive yellow pages of the 21st century. They are also one part of your total Geographic Marketing strategy.
Consider the following as part of your Geographic Marketing components:
- Hyperlocal Advertising
- QR Code Marketing with Content Marketing and Social Media
- Consumer Ratings and Reviews Management
- Mobile Location Finder Application
- Broadcast Data Services for wide distribution
- Analysis and Analytics with data Interpretation for actionable steps for ongoing improvement
As a company who has claimed your local business listing as part of your geographic marketing strategy, you are heading down the right path, but time resources, expertise, and experience will prevent you from using this interactive marketing tool to truly benefit your business and reach the local consumers. Geographic marketing services can support your business listings for as low as $2 per day per location. Do not be fooled by the lower cost data only services as you will get what you pay for.
Certainly your time resources are limited and Geographic Marketing Solutions for multi-location companies are provided by Smartfinds Internet Marketing. Let the experts of over 17 years Internet marketing experience help you use this local business marketing tool properly through monthly management marketing services and broadcast data services for mass business data distribution.
Smartfinds Internet Marketing
330 East Maple Road, Suite 503
Birmingham, MI 48009
Tel: (866) 501-5758
Fax: (866) 501-57587
By Internet Marketing Experts
I think it is fair to say that Google Plus Project, otherwise known as G+, has exploded onto the web marketing scene in a very short time. Statistics around the web indicate that in the first week, 35% of all new links shared on Twitter were related to the G+ Project.
At first glance everyone seemed to be declaring that the Google G+ Project would be the end of Facebook, Twitter, Linkedin and Skype. I cannot imagine that G+ would have the ability to knock these behemoths down. Certainly not in the short term and long term the other communities fulfill other needs that G+ will not be able to. What I do believe the critics are missing is the effect on web marketing. Perhaps these critics are not web marketers, but more likely either seeking attention through competitive propaganda or have an inability to adopt and adapt to new changes within the Internet industry.
Certainly Google’s G+ Project will eventually change the web marketing world. Since this is Google’s own product, they will prefer social tick marks through the +1 Button over those coming from Twitter, Facebook and social bookmarking. You cannot help but see that this will impact organic search results. Web pages that generate many +1′s will probably populate earlier on Google search results than those websites that do not.
I will avoid detailed discussions related to the features offered through the Google G+ Project in this discussion, which include sharing Photos, Chatting, Hangout, Spark, Huddles, and Instant Uploads. As a web marketer, all of these other features are social community add-ons that mimic the likes of GoToMeeting, Skype, Flickr and others. None of these will necessarily affect web marketing in terms of search results; only make more features available for Google to allow for Adwords advertising on Google web properties versus on the Google Ad Network.
What Is The Need for Google Plus Project?
First and foremost, if we go back many years when Google got it’s start, part of their objective was to be the world’s information source. To that end, any information including communications, are fair game to be pooled under one roof for better accessing, interpretation and availability based on content relevancy. Information from social communities certainly falls into the process of aggregating information and in line with Google’s objectives.
Secondly, a few years ago if you logged into your Google account, you had the option of commenting on web pages in search results. I think it took one comment to realize that nothing we did would have an effect on website rankings, because the comments were only relative for our own account. Now why would I comment on web pages if my comments are not shared with anyone? Exactly! So, the comment we had on our own website is no longer there and the Google Plus Project seems to have replaced this feature more effectively. Now, all comments, ticks, etc. are shared with people in our community. Certainly seems to be more effective for web marketing.
Perhaps not the last reason, but certainly another important reason, would be related to anti-spam. Google has always sought out ways to reduce spam in the search results. So much so, that it has made it more difficult and complicated for businesses to rank legitimate information and websites (this is also known as job security for web marketers!).
Spammers have infiltrated social communities and found ways to get their information indexed through these communities and/or impacted search engine results for their websites. Since most popular social communities are not as good as Google in terms of anti-spam, one would expect Google to take a pro-active role. Content in the project can be better monitored (aka controlled) to minimize spam, fraud and less reputable websites.
G+ and Web Marketing
The +1 button is available through web search results now and also through other social communities, blogs, etc. A Google +1 button plugin is available for WordPress blogs and eventually, this will be as wide spread as other sharing tools for Twitter, Facebook, Delicious, etc.
Since these “social activities” are taking place on Google, it is hard to imagine that the number of +1 button clicks a given page gets would not have an effect on the organic rankings! Not only is the +1 button included on every post within Google Plus and on content publishers’ websites, but it’s literally sitting next to every single search result that Google returns. Does anyone doubt that this will affect search engine ranking position (SERP) results?!
It would be similar to doubting that star ratings on local business listings won’t affect search engine results that come through the local business listings. Let’s get realistic. As of November 2010, Google was able to marry a website with a local business listing and display average star ratings for a website based on the results in the local business listing. Star ratings are quantitative and therefore mathematical! Still don’t believe this will affect SERP?
If we believe that the number of +1 clicks will affect SERP and also display accordingly to content relevancy to my G+ community, then the more people in my community, the more people I can effect with +1 clicks.
Yes, I realize if we were to hire a bunch of people from a third world nation for 50 cents per hour clicking away at our client or our own websites, we could affect SERP, but let’s move away from that thought for a moment because that loop hole could get closed very quickly based on geographic IP addressing.
However, it does mean that the more people you have in your G+ community, the more people you can impact. Rather than thinking about third world nations clicking away, think about indiscriminately creating the largest community you can possibly think of using– every community you already belong to, every email address you have, every connection you can get your hands on. Now that may have a much bigger impact for anything you +1!
Early Adoption and Adapting To Change
Once again, the Internet shows how quickly a technology can enter the market and how rapidly people will migrate to it. Early adoption is the name of the game in the world of Internet technologies. Adapting to the changes in the industry is a must and everyone else will be left behind. If the past 20 years has not shown us that businesses need to jump on board sooner rather than later, then you will undoubtedly be left behind.
The G+ user population will grow extremely fast, given the interest, Google’s reach and resources, and the need businesses have for their website’s SERP. Perhaps this will become the “Facebook for Business”!
It will be interesting to learn how well businesses will be able to keep up with all of the changes, given the growing “to do” list. G+ on the short term will add a host of additional “to do’s” and the number of marketing outlets to manage. G+ will also be too important to ignore.
Article Contact
Melih Oztalay, CEO
Smartfinds Internet Marketing
Direct: (248) 568.2241
melih@smartfindsmarketing.com
330 East Maple Road #503, Birmingham, MI 48009
http://www.smartfindsmarketing.com
By Internet Marketing Experts
More than 750 locations to offer local business listing management nationally.
July 13, 2011 (Birmingham, MI): Smartfinds Internet Marketing (http://www.smartfindsmarketing.com), an Internet Marketing pioneer for more than 20 years and leader in web marketing including geographic marketing has officially formed a strategic partnership with Proforma (PFG Ventures L.P., Cleveland, Ohio, http://www.proforma.com) as a Preferred Limited Partner. The partnership will allow for Smartfinds’ Geographic Marketing Solutions, as well as, local business listings monthly managed marketing services to be offered across more than 750 Proforma locations across the North America.
“We are thrilled to partner with Proforma to bring our geographic web marketing expertise and help their Owners to expand their portfolio of web marketing services,” said Melih Oztalay, Smartfinds CEO. “Geographic web marketing is a fast growing industry and it makes sense that Proforma offers their business clients (national and local) a valuable service that every business will need to attract local customers.”
Proforma’s 750 plus Owners are located across North America, offering business clients marketing related services including promotional products, printing services, multimedia and eCommerce. With the addition of geographic web marketing services, each of the Proforma locations will now be able to offer web marketing to attract local customers. Specifically, Proforma will offer their clients a packaged marketing service for their Local Business Listings at a lower partner preferred cost. The geographic marketing package includes both broadcast data submission services to over 200+ websites plus monthly managed marketing services with major websites including consumer ratings and reviews, marketing content, and measured rankings and analytics.
Geographic web marketing is a way to attract local customers online through strategies that leverage a business’ physical location. When a customer searches online via mobile, web or GPS, a map appears with business listings related to the search criteria. When fully leveraged with the company’s marketing content, pictures, logos, videos, events, coupons, promotions, customer reviews and more, it helps to create a micro website for the client across each of the search engines. Geographic web marketing as a solution expands not only beyond Google, but also encompasses other elements that include Geo Tagging, Citation Marketing, QR Code Marketing, Consumer Rating and Reviews Management.
“Our goal is to help Proforma’s clients maximize their marketing dollars for reaching local customers whether the business is a national company or a local company. Afterall all business is conducted locally,” said Mr. Oztalay. “Our marketing staff is experienced with creating and managing Geographic Marketing that help a business stand out, support higher rankings and build their local customer traffic online. Businesses adopting Geographic Marketing early will generate higher rankings as their competitors continue to fall behind in a fast moving industry segment.”
About Smartfinds Internet Marketing
The most critical element of SmartFinds Internet Marketing services is the creativity and imagination to apply the technological aspects of the digital marketplace to the marketing objectives of a particular business. Initial research provides SmartFinds the ability to develop a digital strategy that can be measured every step of the way to insure business growth and revenue generation. Some of SmartFinds’ clients have included ComForcare Home Care, Delphi, Flagstar Bank, Guardian Industries, Soave Enterprises, McCann Erickson, Penske Automotive Group, Wendy’s, Ziebart and others. You can learn more about SmartFinds at http://www.smartfindsmarketing.com.
About Proforma
PFG Ventures takes its customers’ businesses forward with Proforma. The company franchises more than 700 Proforma locations across the US and Canada, offering an array of office supplies (such as forms, labels, and stationery), customized promotional products, and printing and e-commerce services. The company has served more than 50,000 clients in a range of industries, including education, finance, food and beverage packaging, health care, manufacturing, and retail. Clients have included Honda, Beck’s, the University of Minnesota, and the New York State Nurses Association. After establishing Proforma in 1978, Gregory Muzzillo formed PFG Ventures in 1994 to help franchise the brand. http://www.proforma.com
New Release Contact
Melih Oztalay, CEO
Smartfinds Internet Marketing
Direct: (248) 568.2241
melih@smartfindsmarketing.com
330 East Maple Road #503, Birmingham, MI 48009
http://www.smartfindsmarketing.com
By Internet Marketing Experts
Scottsdale, Arizona June 24, 2011 – “Go German or Go Home” is the bold slogan of the upcoming 3-Day sales event hosted by North Scottsdale Volkswagen this weekend from Friday June 24th, through Sunday June 26th. Event participants will have the opportunity to browse the dealership’s wide selection of new and pre-owned Volkswagens being offered at special low pricing. It is a premium opportunity for Volkswagen lovers to find their favorite models at quality affordable pricing.
Volkswagen offers a complete line of unique vehicles known for their incredible reliability, control, and design. From the classic Beetle, to the popularly reliable Jetta, to the fully functional Routan, each Volkswagen automobile is quality engineered for performance and reliability. At the 3-Day Sales Event, Volkswagen customers will be able to see and drive their favorite models. They are also encouraged to take advantage of premium pricing and rate offers for affordable sales and lease specials.
Incredible lease specials starting as low as $239 per month for a 2011 Jetta or $260 per month for the new Tiguan S will be available for qualified buyers. Families will appreciate the incredible 0% financing options for up to 72 months on the 2011 Routan. Visitors are encouraged to come early in order to take advantage of the best selection and pricing available. The event kicks off Friday morning and runs through the weekend, so customers have three full days to save.
“At these incredible prices, our most popular models won’t last, so I encourage buyers to come early in order to take advantage of each great special,” says North Scottsdale Volkswagen general manager, Brook Margraves.
So whether you are looking for the powerful and sporty GTI or the reliable functionality of the German-engineered Touareg, you can find it all this weekend at North Scottsdale Volkswagen at great low prices you will love.
About North Scottsdale Volkswagen
Conveniently located at 7001 E. Chauncey Lane in North Scottsdale, they are just south of the 101 Freeway. Voted #1 in Customer Satisfaction by VW customers 4 years’ running, North Scottsdale Volkswagen offers the finest selection in new and pre-owned Volkswagen models. As an authorized Volkswagen dealer, they strive to provide exceptional sales, service, and parts for VW automobiles. They are also a proud member of the Penske Automotive family and offer world-class customer service and sales experience. To learn more about North Scottsdale Volkswagen’s latest inventory, pricing, specials, and events visit them online at www.VWNorthScottsdale.com.
Volkswagen North Scottsdale
7001 East Chauncey Lane
Phoenix, AZ 85054-6143
Tel: (480) 538-4700
By Internet Marketing Experts
Scottsdale, AZ, June 24, 2011 – Exotic car enthusiasts will have the opportunity to browse the entire inventory of pre-owned luxury vehicles at Scottsdale Ferrari being offered at special low pricing this weekend during the McDowell Motor Mile Used Car Sales Event. The sale event will run from Friday, June 24th through Sunday, June 26th. Scottsdale Ferrari houses a unique array of Ferrari, Maserati, and Lotus vehicles for the discriminating buyer interested in the finest luxury and performance vehicles in Arizona.
Scottsdale Ferrari carries a premium selection of new and pre-owned luxury vehicles from the leading luxury car manufacturers in the world. Featuring incredible power, design, comfort, and safety ratings, each automobile is engineered to the highest performance standards. Whether you are looking for a car that tears it up on the track or one that offers the best in luxury design and comfort, there is something for everyone at Scottsdale Ferrari. Ferrari fans will have the opportunity to choose from a wide array of quality exotic automobiles including the Ferrari F430 Spider, Ferrari 438 Italia, and the Ferrari 612 Scaglietti. Premium used models from Aston Martin, BMW, Mercedes-Benz, Lotus, and Maserati will also be available at significantly discounted prices.
The Scottsdale Ferrari general manager gave the following comment about the event, “We are very excited to offer this sale for our customers. It is a rare opportunity to take advantage of special pricing on your favorite exotic cars from Ferrari, Maserati, and Lotus.”
The McDowell Motor Mile Used Car Sales Event kicks off on Friday morning and will run through the weekend. In addition to special pricing, there will be many special financing rates available to those who qualify. All trades are welcome and special appraisers will be on hand during the course of the event to help customers get the maximum value for their car. The event will run for three days only and visitors are encouraged to attend early while the selection is best.
About Scottsdale Ferrari
Scottsdale Ferrari is located on 68th Street and McDowell in Scottsdale, Arizona. Conveniently located outside Phoenix, they are Arizona’s factory-authorized Ferrari-Maserati dealer and specialize in sales, service and parts for premium exotic automobiles. As a Penske Automotive dealership, they pride themselves in offering exceptional service and sales assistance to give customers the best car buying experience possible. To learn more about their current inventory, pricing, service, and events please visit them online at www.ScottsdaleFerrari.com.
Scottsdale Ferrari
6825 East McDowell Road
Scottsdale, AZ 85257
Tel: (888) 558-9436
By Internet Marketing Experts
Scottsdale, Arizona June 24, 2011 – Scottsdale Lexus will be participating in the 3-Day McDowell Motor Mile Used Car Sales Event this weekend from Friday, June 24th through Sunday, June 26th. During the event, their entire inventory of pre-owned Lexus and luxury vehicles will be available at special discounted prices. Visitors will be able to see and test drive their favorite certified pre-owned Lexus models including the popular Lexus IS, LS, and RX.
The event begins Friday morning, June 24th and runs through Sunday evening June 26th. Significant discounts will be available on all pre-owned models in stock. Visitors will also have the rare opportunity to take advantage of special financing and lease rate options. For those who qualify, rates as low as 1.9% APR will be available on all Lexus certified pre-owned vehicles for up to 48 months. New models may also be available starting as low as 2.9% APR for qualified buyers. The dealership is unable to quote specific pricing due to their substantial discounts, but visitors can inquire about pricing with any Scottsdale Lexus sales representative during the event. All trade-in vehicles will also be welcome during the event.

Lexus has been a proud industry leader in the luxury car market for decades. As winner of the JD Power Award for “Highest Customer Satisfaction for Dealer Service Among Luxury Brands,” they offer the finest in sales and service for luxury and sport performance vehicles. From the sporty IS coupe to the luxury LS, or utility-based LX, Lexus offers a wide array of luxury automobiles and SUVs.
“This will be a fantastic opportunity for our customers to own or lease their favorite Lexus vehicles at quality affordable pricing,” says Scottsdale Lexus’ general manager Tracy Moorman. He encourages participants to attend the event early to be able to take advantage of the best selection and pricing.
About Scottsdale Lexus
Scottsdale Lexus is located at 6905 E. McDowell Rd. in Scottsdale, Arizona just minutes from “Old Town” Scottsdale and its eclectic mix of boutique shops, restaurants, and galleries. As an authorized Lexus dealer, they provide sales, service, and parts for new and pre-owned luxury vehicles. Winner of the “Elite of Lexus” Award 18 times, they pride themselves in providing an exceptional car buying and service experience for their customers. Scottsdale Lexus is also a Penske Automotive dealership dedicated to offering high-quality service and sales standards. To learn more about their new or pre-owned inventory, pricing, specials, and events, please visit them online at www.ScottsdaleLexus.com.
Scottsdale Lexus
6905 East McDowell Road
Scottsdale, AZ 85257-3205
Tel: (480) 990-7000
By Internet Marketing Experts
Scottsdale, AZ June 24, 2011 – BMW North Scottsdale will be hosting the Get Your Summer On New Car Sales Event this weekend from Friday, June 24th through Sunday, June 26th. Event participants will be able to browse a wide array of new BMW vehicles being offered at special low pricing all weekend long.
BMW North Scottsdale’s general manager, Bob Dombrowski commented on the event saying, “We know our customers are going to be very excited about this event. It is a great opportunity for BMW enthusiasts to take advantage of some incredible pricing on their favorite new models of the year.”
BMW has a strong reputation for offering high-performance, luxury sport vehicles that offer the best in comfort, power, and control. Visitors are invited to browse the large inventory of BMW cars and SUVs that will be in stock throughout the weekend. With such a large variety of models, including sporty coupes, classic luxury sedans, and the largest selection of BMW SUVs in Arizona, there will be something available for everyone. Whether you are a fan of the 3-Series, the 5-Series, the 7-Series or luxury utility vehicles like the BMW X3,X5, or X6, this is a great opportunity to experience one for yourself.

The event not only features invoice pricing on new BMW vehicles, but also offers incredible trade-in and financing opportunities. Dombrowski states, “We will have special appraisers on hand all weekend to get customers maximum trade-in value.” All trade-ins will be welcomed by the dealership. Customers can also apply for special lease rates and financing options while at the event to qualify for their favorite new BMW. Special rates will be available on popular models including the 2011 BMW 328i which will be offered as low as $369 per month for a 27 month lease for qualified buyers.
The event will be hosted on site at BMW North Scottsdale starting Friday morning and running through Sunday evening. Anyone interested in viewing or driving a new 2011 BMW should stop by for their chance to take advantage of the large selection that will be available to shop.
About BMW North Scottsdale
BMW North Scottsdale is located at 1818 N. Scottsdale Rd in Phoenix, Arizona, just south of the 101 freeway. BMW North Scottsdale is a Penske Automotive dealership. They pride themselves on offering exceptional sales and service for new and pre-owned BMW vehicles to make the car buying experience fun and memorable. For more information on their location, vehicles, pricing and events visit www.BMWNorthScottsdale.com.
BMW North Scottsdale
18018 N Scottsdale Road
Phoenix, AZ 85054-6139
Tel: (800) 287-9465
By Internet Marketing Experts
Chandler, AZ, June 24, 2011 – Phoenix Valley Mercedes-Benz enthusiasts will have the opportunity to see the latest Mercedes-Benz line-up at the World Famous 3-Day Sales Event hosted by Mercedes-Benz of Chandler this weekend. The event runs from Friday, June 24th through Sunday, June 26th and features a wide array of new and certified pre-owned Mercedes-Benz vehicles offered at special pricing. Visitors are encouraged to stop by to view and test drive their favorite luxury vehicles from the sporty C-Class, M-Class, or classic E-Class, to the powerful S-Class and all new 2012 CLS-Class.
Known for its rich automotive heritage and dedication to designing world-class sport performance and luxury vehicles, Mercedes-Benz offers a wide selection of coupes, sedans, SUVs, and roadsters, all of which can be seen and driven at the 3-Day Sales Event. Chandler, Scottsdale, and Phoenix valley residents will be able to browse the latest Mercedes-Benz models including the all-new 2012 Mercedes-Benz CLS-Class released June 1, 2011. Featuring the new powerful twin-turbo V8 engine, aggressive sport styling, and luxury cabin, this innovative 4-door coupe is making waves in the automotive industry and offers a singular driving experience Arizona Mercedes-Benz fans will want to feel for themselves.

Hosted on-site at the Mercedes-Benz of Chandler dealership, the event starts at 9am Friday morning and runs through the weekend to Sunday evening. Customers can stop by Saturday from 11-2 or Sunday from 12-2 for free fresh-grilled hot dogs and drinks. In addition to affordable sales pricing, special lease rates will also be offered from Mercedes-Benz on specified models including the 2011 C300 and the 2011 GLK350. Visitors can also take advantage of great rewards and rate specials offered on many different vehicle purchases so they can fully enjoy the experience and benefits of owning a Mercedes-Benz.
About Mercedes-Benz of Chandler
Located in Chandler, Arizona, just off Ray Road, east of the I-10 freeway, Mercedes-Benz of Chandler is a Penske Automotive dealership and authorized Mercedes-Benz dealer offering sales, parts, and service for Mercedes-Benz and other vehicles. As a member of the Penske Automotive family, they are dedicated to providing world-class service and sales assistance for their customers. More information on their location, vehicles, pricing, and events can be found at www.mercedesbenzofchandler.com.
Mercedes-Benz of Chandler
7450 West Orchid Lane
Chandler, AZ 85226
Tel: (480) 421-4500