By Internet Marketing Experts
We certainly agree with the comments made in LinkedIn groups wondering why car dealerships are not getting the volume of leads they used to or the quality of leads they used to from national lead generators. Our own experience with Penske car dealerships have seen very similar results from national lead generators. Leads from the OEM websites, the dealerships own website, Google Adwords far exceed that coming from national lead generators.
We need to augment and expand on the discussions in LinkedIn automotive groups and break them up into three major groups. There is no one silver bullet to answer “why”, rather there are multiple elements that make up the total answer.
1. Search Engines
Search engine maps and their listings have been evolving since 2007. By the end of 2008 they were in the first page search results. Unfortunately, the financial meltdown that caused many businesses to hold on their budgets in 2009 and most of 2010 kept them away from seeing the evolution and maturity of the Local Business Listings as a marketing tool to reach local consumers.
At the end of 2010 major changes from Google pushed local results before national results. This includes geo-tagged web pages / web sites and local business listings (aka Google Places and aka the interactive yellow pages).
An organic web marketing strategy has to focus more on local over national with websites, web pages, micro website strategies, and local business listings. Please note this is about “marketing” not “advertising”…web marketing has a shelf life of years! …web advertising has shelf life of a few seconds and only good as long as you put money into it.
Two Google issues also play into using local business listings:
A. Google Places is not about what you do on Google, but also Google validating your information on other websites, known as citations. Too many companies focus only on Google Places and can’t understand why it doesn’t work.
B. Amongst various data point, one of the data point Google ranks local listings on is customer ratings and reviews. It is important to actively manage these, not only for negative ones, but securing positive ones and facilitating positive re-enforcement.
2. Mobile Marketing
Mobile searches have not only been increasing in usage, but the searches are showing better quality of leads. We are seeing this in our managed Google Adwords campaigns in which mobile clicks are outperforming non-mobile clicks and are also costing less. An Google Adwords strategy that encompasses keywords, ad extensions, image ads, and also are all equally prepared for mobile, will show better results than national 3rd party lead generators.
3. Hyperlocal Advertising
Hyperlocal Advertising is the next main growing element in reaching local consumers. Ex-newspapers journalists have been opening up their own city or neighborhood websites with local news and information. Larger entities like AOL have been growing their Patch.com websites and this industry also includes websites like Examiner.com. Amongst the local journalist and these national hyperlocal sites consumers are responding very well to them and in fact have browsers opening to them as their initial home page.
Focusing on editorials and advertising (text, image or banners) becomes part of the web strategy in reaching local consumers for local stores. Particularly for national companies with stores nationwide whose business revenue is dependent upon the local consumer.
If you look at all three elements (Search Engines, Mobile Marketing and Hyperlocal Advertising) we will see that there is no one single answer as to why national 3rd party lead generators are not as effective. Perhaps had the 2008 global financial bankruptcy not happened and business continued as usual, many businesses would have realized these changes much sooner.
The ongoing evolution, maturation and technology changes/additions that takes place on the web create a very dynamic and fluid environment that is not necessarily comforting to business. Nothing is ever stagnant and one has to always adopt technologies early to take advantage of reaching consumers that have no problem adopting technology changes earlier than business. Unfortunately, business tends to take its time in making these decisions and also expect that their investment in “one thing” will continue forever. Neither which is true or good for the business.
For this reason it all comes down to ongoing education and communications focusing on the marketing processes versus just executing silvers of technology tasks. The difference between a marketing agency versus a technology company is well apparent because of the communications. Marketing agencies are focused on pushing ideas and marketing strategies with ongoing communications with clients. Technology companies tend to wait for orders from their customers, who unfortunately, many not know what they should request or what they are requesting.
Certainly your time resources are limited and Geographic Marketing Solutions for multi-location companies are provided by Smartfinds Internet Marketing. Let the experts of over 17 years Internet marketing experience help you use local business marketing for national company stores through monthly managed marketing services, broadcast data services for mass business data distribution, and our Mobile Locations Finder mobile app.
Smartfinds Internet Marketing
330 East Maple Road #503, Birmingham, MI 48009
Toll-Free: (866) 501-5758
Fax: (866) 501-5758
http://www.smartfindsgeographicmarketing.com
By Internet Marketing Experts
Marketing Solution for National Businesses includes Mobile Locations Finder Application for customers to find the nearest store, follow Facebook and store coupons.
October 10, 2011 (Birmingham, MI): Smartfinds Internet Marketing (http://www.smartfindsmarketing.com ), an Internet Marketing pioneer for more than 20 years and leader in web marketing including geographic marketing has announced a new website property (http://www.smartfindsgeographicmarketing.com ) dedicated to their Geographic Marketing group. The website provides information about the solution designed specifically for national companies with multiple stores to take advantage of store level web marketing, customer ratings and reviews management, hyperlocal advertising and other geographic marketing elements needed in today’s web marketing and mobile marketing.
“As our Geographic Marketing Solution and Services has expanded since 2009, we have had to engage in helping national multi-location businesses and franchises take advantage of store level web marketing that extends beyond local business listing management services,” said Melih Oztalay, Smartfinds CEO. “Geographic web marketing is a fast growing industry making it easy for local customers to find businesses not only through web searches, but also mobile searches. Having a mobile application that is customized to a business’s brand will aid in having an upper edge over competition and our Customer Ratings and Reviews Management will insure higher average star ratings.”
National multi-store businesses and franchises have been focusing their attention on technology based data services when it comes to local business listings, however, the true value comes in the marketing solutions that effect marketing processes and strategic activities that go beyond local business listings and include reputation management along with interpretation and analysis of analytics and marketing data.
The additional difficulty for national multi-store businesses and franchises has been their focus on national marketing and not necessarily on store level reputation management, marketing or advertising.
Lastly, many national multi-store businesses and franchises are hoping their customers will visit their website, when infact there are over 200+ websites (search engines, social communities, 411 websites, GPS websites, and Business Directories) that are visited by consumers. The mere fact that these listings show in the search results before a corporate website’s store page, is indicative of the need for a geographic marketing solution at the store level and beyond the corporate website.
Geographic Web Marketing takes us down the path of not only web searches showing store level information from Local Business Listings, but the ability to promote marketing information (photos, images, coupons, discounts, offers, social media) along with managing the store’s customer ratings and reviews to insure positive experiences by consumers. A recently released study shows how 6 in 10 consumers make their decision based on the ratings and reviews they find at any website.
Geographic web marketing as a solution for national multi-location stores and franchises from Smartfinds Internet Marketing expands not only beyond Google, but also encompasses other elements that include Geo Tagging, Citation Marketing, QR Code Marketing, Consumer Rating and Reviews Management along with a Mobile Locations Finder mobile application. Geographic web marketing is a way to attract local customers online through strategies that leverage a business’ physical location. When fully leveraged with the company’s marketing content, pictures, logos, videos, events, coupons, promotions, customer reviews and more, it helps to insure customers will find your local business based on web searches or mobile searches.
About Smartfinds Internet Marketing
The most critical element of SmartFinds Internet Marketing services is the creativity and imagination to apply the technological aspects of the digital marketplace to the marketing objectives of a particular business. Initial research provides SmartFinds the ability to develop a digital strategy that can be measured every step of the way to insure business growth and revenue generation. Some of SmartFinds’ clients ComForcare Home Care, Delphi, Flagstar Bank, Guardian Industries, Soave Enterprises, McCann Erickson, Penske Automotive Group, Wendy’s, Ziebart and others. You can learn more about SmartFinds at http://www.smartfindsmarketing.com and their Geographic Marketing website at http://www.smartfindsgeographicmarketing.com.
New Release Contact
Melih Oztalay, CEO
Smartfinds Internet Marketing
Direct: (248) 568.2241
melih@smartfindsmarketing.com
330 East Maple Road #503, Birmingham, MI 48009
Toll-Free: (866) 501-5758
http://www.smartfindsgeographicmarketing.com
By Internet Marketing Experts
Michigan-based trade association for the state’s mobile technology industry launches new website as part of its inaugural campaign for state-wide membership
Detroit, Michigan – March 7, 2011 (MTAM) – Though it has remained under the radar, Michigan’s mobile technology industry has slowly but steadily been achieving growth over the last several years, in spite of the state’s recent economic challenges.
According to WirelessAdvisor.com, as of June 2010, over 4600 were employed within Michigan by the carriers providing wireless service in the state. Thousands more are employed in such areas as: mobile app and website development, mobile marketing, cell tower installation, and mobile technology management. Additionally, thousands more are responsible for implementing mobile technology programs within a wide variety of industries including ad agencies, health care, manufacturing, retail, consumer services, automotive, travel, education, state services, tourism and more. And the need for staff in the mobile industry continues to grow.
A local mobile expert, Keith Bourne of Appervasive states, “I recently spoke with a number of companies across southeast Michigan about their most urgent need for their businesses, the unanimous response was people to fill mobile-related positions in their companies. And these positions were not just in mobile development as you might expect, but instead they crossed the entire hiring spectrum including sales, marketing, accounting, and so on, in addition to development.” Sevan Kulwicki, a representative from Southfield-based tier one technology staffing supplier Epitec Group, indicates that their clients have an ever-growing need for staff with mobile technology knowledge. She states, “Our clients depend on us to be in the forefront with regard to our ability to provide staff with mobile capabilities; for project management, development, and many other areas. We’re always seeking ways to connect with members of the mobile technology industry.”
As the industry grows, so too does the need for a Michigan-based trade association focused on synergy and collaboration to insure continued growth of the industry and the career opportunities it provides – particularly within the State of Michigan – and to provide resources that enable that continued growth. To meet those needs, the Mobile Technology Association of Michigan (MTAM) has been formed as a non-profit trade association for Michigan’s mobile technology industry. Those interested in joining MTAM may register on the organization’s new website at http://www.GoMobileMichigan.org ; this URL will direct visitors to the organization’s PC website or mobile-optimized website depending on the device being used to access it.
MTAM’s stated mission is “To grow the mobile industry within the State of Michigan, thereby generating increased entrepreneurial and enterprise-level opportunities within the mobile technology space and creating sustainable jobs”. The plan is to achieve this mission thru such vehicles as:
1) training / re-training
2) jobs development
3) creating industry awareness among Michigan’s consumers and businesses
4) creating entrepreneurial opportunities and resources
5) networking
6) collaboration with statewide, national and international organizations and corporations
To facilitate its efforts to achieve the continued growth of the mobile technology industry, MTAM is now accepting applications for the following types of memberships:
1) Charter
2) Corporate
3) Small Business
4) Individual
5) Student
Each membership level receives all the General Membership Benefits, as well as those designated for their selected membership level; additional benefits to those listed are being negotiated with regional and national firms, and will be added on an on-going basis. Membership is open to students, individuals and firms working in, or interested in learning about or using, mobile/wireless technologies. If you want to learn how these technologies can be beneficial to your business, MTAM will be an essential factor to that education; if you’re in the industry, MTAM will provide a wide variety of valuable tools and resources to help you achieve growth.
Founded by Linda Daichendt, CEO of Southfield-based Strategic Growth Concepts and Co-founder of Mobile Monday Michigan, the MTAM Board of Directors also includes: Cynthia Grubbs, Small Business Liaison with the Michigan Economic Development Corporation (Detroit/Lansing); Paul Czarnik, Chief Technology Officer at Compuware (Detroit); Keith Bourne, Founder of Appervasive and Co-founder of Mobile Monday Michigan (Ann Arbor); Jonathan Engelsma, Professor at Grand Valley State University and Director of GVSU’s Mobile Applications Lab (Grand Rapids); and Jason Joseph, Director Technology and Information Solutions, Spectrum Health (Grand Rapids). Several additional Board members are pending. The group’s General Counsel is Mike Watza of Kitch Drutchas et al (Detroit).
The organization is currently operating out of Southfield, but seeking permanent offices in downtown Detroit from which it will work to facilitate industry growth throughout Michigan.
MTAM’s new website was provided by High-Level Marketing of Farmington Hills, and the mobile-optimized version was provided by Keego Harbor-based, Fourstream USA.
About The Mobile Technology Association of Michigan (MTAM)
The Mobile Technology Association of Michigan (MTAM) is a Michigan-based trade association for the mobile industry. Our mission is to grow the industry within the state, thereby generating increased entrepreneurial and enterprise-level opportunities within the mobile technology industry.
Our primary function: to foster cooperation between the various factions of the mobile industry and its professional associations globally, the State of Michigan, the investment community, the education community, and technology users to facilitate in-state growth of the industry.
MTAM sponsors Michigan-based growth of the Mobile Monday organization; performs research for members and other interested parties; facilitates idea sharing, entrepreneurial programs, training programs and jobs creation; acts as a liaison with the mobile community inside/outside of Michigan; and serves as a resource for all things related to the Mobile / Wireless industry. The group’s website can be found at http://www.GoMobileMichigan.org .
Organization: Mobile Technology Association of Michigan
Address: 21908 Evergreen Road, Southfield, MI 48075
Metro: Detroit, Michigan
Contact: Linda Daichendt
E-Mail: info@GoMobileMichigan.org
Tel: (248) 470-3257
Fax: (248) 350-9465
LinkedIn:
http://www.linkedin.com/company/mobile-technology-association-of-michigan
Twitter:
http://www.twitter.com/MobileTechAssn
Facebook:
http://www.facebook.com/MobileTechnologyAssociationOfMichigan
By Internet Marketing Experts
Michigan Chapter of International Mobile Organization Will Feature Melih Oztalay, CEO of SmartFinds Internet Marketing, Strategic Growth Concepts, and Ann Arbor Chamber of Commerce Speaking on Topics Related to “Location-based Services and Local Targeted Marketing Using Mobile Technology”
Birmingham, Michigan – August 13, 2010 (SMARTFINDS INTERNET MARKETING) –The Michigan Chapter of Mobile Monday today announced the speakers and topics for its upcoming monthly meeting. The event will be held on Monday, August 16th from 6:30 – 8:00 p.m. at Ann Arbor SPARK located at 330 E. Liberty Street in Ann Arbor, Michigan. Attendance to this event is Free, and those interested in attending may register at www.MobileMondayMichigan.org.
Featured speaker for the event will be Melih Oztalay, CEO of Birmingham-based SmartFinds Internet Marketing, who will be speaking on the topic of “Why Geo-Marketing is Becoming Increasingly Important for Marketing Your Business and How Mobile Helps You Achieve It”. Other speakers for the event will be Megan Crosbie, Marketing & Membership Coordinator at the Ann Arbor Chamber of Commerce who will be speaking about the Chamber’s mobile app, A2YChamber, and Linda Daichendt, CEO of Strategic Growth Concepts, who will discuss recent studies regarding consumer cell phone usage and cell phone operating system market penetration rates.
In today’s marketplace, mobile marketing is being implemented by business owners and marketers from the smallest ‘mom & pop shop’ to the largest multi-national corporations. As the traditional marketing channels suffer various levels of decline, mobile marketing is experiencing triple-digit growth annually. Mr. Oztalay’s presentation on Geo-Marketing via Mobile will help businesses capitalize on this growth by providing more effective ways of using the technology to improve local marketing results; while Daichendt’s presentation will review mobile from the consumer’s perspective.
Featured speaker, Melih Oztalay states about Geo-Marketing, “The benefits to small business are incredible; to be available to their local customers when the customer is looking for them while driving around town with their mobile device is an opportunity they need to take advantage of. The fact that the business can also update their offers anytime gives a local business the ability to adapt to market changes. I’m excited to be able to make this information available to members of Michigan’s mobile and marketing communities.”
Melih Oztalay has over fifteen years experience with Internet and digital services in developing strategies that utilize all facets of the World Wide Web. As a Internet marketing agency, SmartFinds Internet Marketing’s major focus is to develop multi-directional marketing campaigns to drive traffic to client web sites from more than just search engines.
A co-founder of Mobile Monday Michigan , Daichendt explains the importance of mobile technology as part of local marketing efforts, “As methods of reaching customers become more and more fragmented due to the abundance of channels in use today, it becomes increasingly imperative for marketers to be able to focus their efforts on those methods they can be certain will produce the highest rate of return on the marketing dollars invested.”
Anyone interested in learning more about the ways in which businesses can use Geo-Marketing to be more easily located by local consumers may visit www.smartfindslocallisting.com.
About MobileMonday (MoMo)
MobileMonday (MoMo) is an open community of mobile industry visionaries, developers, influential individuals, and users fostering cooperation and cross-company business development through virtual and live networking events. The groups programs are designed to facilitate idea sharing, best practices development, trends identification, and Mobile Industry growth locally, regionally, nationally, and internationally. The Michigan Chapter executes on these objectives by delivering a balanced approach of business and technical content from within the Michigan business community, as well as beyond our State, in order to insure the Michigan community is made aware of developments taking place outside our area that can aid local businesses. Those interested in learning more about Mobile Monday – Michigan can find the group’s website at www.MobileMondayMichigan.com; and information about the International organization can be found at www.MobileMonday.net.
About SmartFinds Internet Marketing
The most critical element of SmartFinds Internet Marketing services is the creativity and imagination to apply the technological aspects of the digital marketplace to the marketing objectives of a particular business. Initial research provides SmartFinds the ability to develop a digital strategy that can be measured every step of the way to insure business growth and revenue generation. Some of SmartFinds’ clients have included Delphi, Flagstar Bank, Guardian Industries, Soave Enterprises, Detroit Convention and Visitors Bureau, McCann Erickson, Wendy’s and others. You can learn more about SmartFinds at www.smartfindsmarketing.com.
Contact: Esther Lastacy, 330 E. Maple Road, Suite 503, Birmingham MI 48009, 866.501.5758, esther@smartfindsmarketing.com.
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By melih
Google Places is a free service that offers a wide range of mapping functionalities. While Google is making them available from everywhere, it will take some time before this free service is available around the entire globe.
You can get the additional information from Google at the following link:
http://www.google.com/support/places/bin/answer.py?hl=en&answer=168339
As of this writing on June 13, 2010, there are 66 countries listed below in alphabetical order where Google Places is available. Bookmark this page and check back regularly for any changes to this list.
Angola
Argentina
Australia
Austria
Belgium
Bermuda
Botswana
Brazil
Bulgaria
Canada
Chile
China
Croatia
Czech Republic
Democratic Republic of the Congo
Denmark
Egypt
Finland
France
Gabon
Germany
Greece
Greenland
Hong Kong
Hungary
Iceland
India
Indonesia
Ireland
Israel
Italy
Japan
Kenya
Korea Dem. People’s Rep.
Latvia
Liechtenstein
Lithuania
Luxembourg
Madagascar
Malaysia
Mauritius
Mexico
Mozambique
Netherlands
New Zealand
Norway
Poland
Portugal
Romania
Russia
Rwanda
Serbia
Sierra Leone
Singapore
Slovakia
South Africa
Spain
Sweden
Switzerland
Taiwan
Thailand
Turkey
Uganda
United Kingdom
United States
By melih
Google Places is a free marketing tool for local businesses. The benefits of these listings include showing up in web search results and mobile search results. Updating these listings is free and available to the business 24x7x365. Not something you can easily do with the traditional yellow pages. Definitely something you need to consider beyond Google and tap into multiple local listing websites and search engines.
Here are a few guidelines and information to know about when using Google Places. Many of these guidelines apply to other local listing websites as well. Many of these points are pretty self-explanatory. Violating these guidelines and your listing can be suspended. The basic premise is that you need to present your business in the local listings as you would in the traditional world.
1. Only the business owner(s) or authorized representatives may claim the local listing(s).
2. Don’t pack your listing with keywords like in your business name.
3. Along the same concept, do not include phone numbers or URLs in the business name.
4. You cannot use PO Boxes, it has to be physical address.
5. Do not provide phone numbers or web addresses that redirect consumers to other landing pages or phone numbers other than those of the actual business.
While we recommend reading Google Places quality guidelines here , we do recommend reading about local listing security issues which are related to the above no-no’s.
The Internet has become a good marketing tool for the local business dependent upon the local consumer for their revenue through web searches and mobile searches. Tap into the power of geo-listings as you engage in geo-marketing!
Local Business Listing Management Services are provided by SmartFinds Internet Marketing. You will find SmartFinds Internet Marketing to be of great benefit to your time resources and the low cost service may eliminate your yellow page ad costs. Let the experts of over 15 years Internet marketing experience help you use this local business marketing tool properly.
By melih
Your local business listing at Google and certainly with other geo-listing websites allows you to promote your events, new products, specials and more. You can take advantage of this very easily, once you have claimed your listing, by following the following five steps. We will use Google as our example.
1. Log into your Google account and go to Google Places through your account or by going directly to http://www.google.com/lbc
2. If you have multiple local business listings, choose the listing you want to update and click View Report.
3. Once you are in your Dashboard you will notice a box in the top right that looks like the following:
4. Click in the box and write a 160 character description of your business update.
5. Click Post and you’re done.
Your information will appear to the public in your local business listing on Google Maps. As of this writing you can only have one post and we’re sure this will change in time.
The Internet has become a good local business marketing source for the local business dependent upon the local consumer for their revenue through web searches and mobile searches. Tap into the power of geo-listings as you engage in geo-marketing!
Local Business Listing Management Services are provided by SmartFinds Internet Marketing. You will find SmartFinds Internet Marketing to be of great benefit to your time resources and the low cost service may eliminate your yellow page ad costs. Let the experts of over 15 years Internet marketing experience help you use this local business marketing tool properly.
By melih
If you have looked up your business address or company name on Google maps you may want to check if the map marker is in the right location. There are errors on maps occasionally based on oddities that may show your physical address on a map in the wrong location.
Aside from claiming your business listing at Google and other geo-listing websites, Google does allow for community edits to modify the map marker to make it more accurate for everyone. If you find the map marker in the wrong physical location on the Google map, you can move it to the right location with the following steps.
1. After you search for an address or business, click the map marker and you will see the info window appear.
2. If the marker is in the wrong location, in the info window, click on “more” and then click on “move marker”
3. Now you can drag the marker to the correct location. You can use the “X: to help you place the marker. Proper protocol is to place the map marker at the entrance of the location.
4. Click Save.
Here are a few notes you will need to be aware of before proceeding with the above steps.
1. You will need to be logged into Google with a Google account
2. Google will need to review a change if the marker is moved more than 200 meters.
3. A marker cannot be moved if the local business listing has already been verified and verified listings can only be edited by the account owner of that local business listing.
If all else fails if you have problems with Google maps, click on the “Report A Problem” link and report the issue to Google.
The Internet has become a good marketing source for the local business dependent upon the local consumer for their revenue through web searches and mobile searches. Tap into the power of geo-listings as you engage in geo-marketing!
Local Business Listing Management Services are provided by SmartFinds Internet Marketing. You will find SmartFinds Internet Marketing to be of great benefit to your time resources and the low cost service may eliminate your yellow page ad costs. Let the experts of over 15 years Internet marketing experience help you use this local business marketing tool properly.
By melih
Reputation management is becoming a much bigger concern through local business listing (or geo-listings) than in the past. While consumers were open to use blogs, forums and other social community tools to post their experiences with a business, product or service, now consumers have the ability to post these reviews directly into a geo-listing.
Not only does this allow other consumers to read the reviews in a web search or a mobile search, but these reviews will impact your website’s search engine ranking position in the future. For example, if your search engine optimization is 100% perfect and you’re in the top 10, but you have a large percentage of negative reviews in your geo-listing, then not only could you no longer we in the top 10, but you may not show up in search results on any page.
Managing these consumer reviews is important to start now. Become an early adopter and embrace the process. Fighting the inevitable will only cause your business more problems. Here are some options with your Google Local Business Listing.
1. Keep in mind that the consumer reviews in Google come from consumers, third party providers and other reviews collected by Google around the web regarding your business.
2. If you’re concerned about a review that was submitted, click the Flag as inappropriate link found under the review, and submit a report. If the review is in violation of Google’s policies, they will remove it.
3. If the reviews are coming from third-party source, you will have to contact the third-party source to have the information changed. Once the information has been changed at the third-party source, it will be updated on Google soon after the change has been made.
4. Once you have your Google Local Business Listing displayed on your screen, under the “more” down arrow is a link to “Report A Problem”. You can use this option to submit inaccuracies or concerns about your listing to Google.
The Internet has become a good marketing source for the local business dependent upon the local consumer for their revenue through web searches and mobile searches. Tap into the power of geo-listings as you engage in geo-marketing!
Local Business Listing Management Services are provided by SmartFinds Internet Marketing. You will find SmartFinds Internet Marketing to be of great benefit to your time resources and the low cost service may eliminate your yellow page ad costs. Let the experts of over 15 years Internet marketing experience help you use this local business marketing tool properly.
By melih
Local listing coupons help to promote your special discounts to local consumers that reach your local business listing through web searches and mobile searches. These local listing coupons can be used by printing them out or presenting them on a mobile device when a local consumer visits your store.
Here are the steps to create your coupon in your local listing at Google. The steps below assume you have already created a Google account, that you have claimed and updated your local business listings. If you need help for steps prior to proceeding with the below please visit our quick steps to get you started in our previous post of the Three Most Important Tips for Local Business Marketing
1. Log in to the Local Business Center.
2. Click on the Coupons tab in the top left corner of your screen
3. Click Add new coupon
4. You’ll be taken to a page where you can fill out different fields of information that you want to appear on your coupon. Including a graphic image!
a. Headline 25 Characters
b. Sub-Heading 35 Characters
c. Details 200 Characters
d. Image 150×150 pixels
e. Offer Code: 15 Characters
On the right of the page, a preview of your coupon will update itself as you enter new information.
5. Click Continue at the bottom of the page.
Your coupon will appear in your local business listing within 24 hours. You can find the coupon in Google Maps by clicking more info in your listing’s info bubble, and clicking the ‘Coupons’ tab.
The internet has become a good marketing source for the local business dependent upon the local consumer for their revenue through web searches and mobile searches. Tap into the power of Local Business Listing as you engage in geo-marketing!
Local Business Listing Management Services are provided by SmartFinds Internet Marketing. You will find SmartFinds Internet Marketing to be of great benefit to your time resources and the low cost service may eliminate your yellow page ad costs. Let the experts of over 15 years Internet marketing experience help you use this local business marketing tool properly.
